In the world of beauty products, argan oil (also marketed as Moroccan oil) is also referred to as "liquid gold." The nickname stems not only from its amber color, but also for the valuable ways argan oil benefits your hair, skin, and face.
This powerful product is extracted from the nut of fruits from the argan tree, exclusively found in the foothills of the Atlas Mountains in the southwestern region of Morocco, Africa.
Thanks to high levels of vitamin E and essential fatty acids (namely, oleic acid and linoleic acid) argan oil has extremely hydrating effects for dry skin. Argan oil is rich in oleic acid, which can improve skin permeability and assist with other ingredients penetrating the skin barrier. The omega fatty acids in argan oil help to strengthen tissues in the skin and therefore may aid in wrinkle prevention.
Because it's high in essential fatty acids, argan oil can improve the health of your scalp. The antioxidants found in argan oil are especially beneficial for color-treated hair to prevent loss of pigment.