This Coffee BBQ rub is a wonderfully versatile rub. It's the perfect rub for beef, but it can be used on other meats as well. The coffee really compliments the richness of the beef, and it stands up to both low and slow, as well as hot and fast cooking. While it will certainly not make your meat taste like coffee it helps to add a deep earthiness that is slightly bitter, but not overwhelming. This will be one of those rubs that quickly becomes a go-to when you need that perfect beef seasoning.
